Certificate in Fashion Merchandising & Boutique Management - 2 Months

Fashion Merchandising and Boutique Management Course

Fashion Merchandising & Boutique Management is a relatively new course which is offered by very few institutions in India. This unique course is designed for those who are looking forward to start their own business or venture using their ability, to provide innovation to the Fashion world. This curriculum is designed specifically for ambitious students who intend to learn competitively within a short span of time. Students will attain the knowledge to launch their own brands into the emerging markets and to understand the global fashion industry. They also learn to combine their creative ability with principles of management to have a successful career in fashion field.

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Key Facts

2 months

Certificate Course

Online Learning

Affordable Fees

Female only

No Age Limits

SSLC / 10^th

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Syllabus / Subjects

Certification

Why choose Waves Institute?

Students Testimonials

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Syllabus & Course Contents

Subjects in Certificate in Fashion Merchandising & Boutique Management

Merchandising

What is Merchandising
Identifying the Scope of Merchandising
Practical Aspects of Merchandising Communication
Functions of Merchandiser
Merchandising Department Organization Chart

Merchandising Communication
Merchandise Mix Management and Strategies
Lifestyle of a Merchandiser
Classification of Merchandising
Roles of a Merchandiser

Definition, Scope Prospects of Merchandise Calendar
Advantages of Merchandise Calendar
Working & Planning process as per Merchandise Calendar

Visual Merchandiser

Advantages of Visual Merchandising
Signs, Marquees, Outdoor Display
Types of Window Displays

Importance of Lights (Primary, Secondary, Coloured and Filtered)

Mannequins and Dimensional Forms
Floor Plans & Display Types

Skill Development

Interview Attending Techniques

Importance & Steps in Decision Making

Ethics & Social Responsibility of Management

Sampling and Scheduling

Different Types of Samples
Pattern Approvals
Pre-production Follow Up
Reporting

Order break-up
CMP and TNA preparation
Preparation of Tech Pack Interpretation

Stock List Preparation
Advantage & Importance of TNA
Exercise on TNA Planning

Costing

What is an Estimate
Estimation & Aims of Estimation
Costing & Aims of Costing

Difference between Estimating and Costing
Types of Estimates
Elements of Cost / Material Cost / Labour Cost

Different Type of Expenses
Product Costing
Advertisement Cost

Communication

Introduction to Business Communication
Types of Communication

7’C of Communication
Role of Communication

Types of Buyers
Buyer Communication

Fashion Forecasting

What is Fashion Forecasting
Fashion Cycle

Identifying the scope of importance of the Fashion Industry
Interpret the process of Fashion Forecasting

Identifying major Fashion Centres
Types of Designers & Price Market Categories
Recognize current fashion trends

Marketing

Concept of Marketing in Fashion
Types of Fashion Retailers

Identify the components of the Promotional Mix

Fashion Promotion / Fashion Advertising
Essential Promotional Mix Elements

Assignment & Project

Creating a Fashion Promotion Plan

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Assessment & Certification

Students are assessed based on projects, presentations, case research & analysis and final examination. All students will have to appear for the final examination conducted online at the end of the course.

S - Project / Sessional mark
E - Online Examination mark

Name of the Paper	S	E	Total
Merchandising & Visual Merchandising	20	80	100
Sampling & Scheduling	20	80	100
Costing	20	80	100
Communication & Marketing	20	80	100
Fashion Forecasting	20	80	100
Assignment & Project	20	80	100
Grand Total			600

Candidate have to secure a minimum of 40% marks separately for both Sessional and Online Examination to obtain the certificate. On successful completion of the course, candidates will be issued a Certificate by Waves Institute of Fashion Designing.

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Career Oppourtunities

When it comes to a Fashion Brand, people tend to associate it immediately with a Fashion Designer, where as a Fashion Merchandiser plays an intergal part in getting the consumer to purchase products. The key responsibilities of a merchandiser include combining strategical insights and marketing techniques to ensure that the products will gain maximum profit. The roles of a Merchandiser includes identifying the targets and turning them into purchase with the help of Communication, Marketing, Branding and providing the consumers all the required services.

The curriculum of the Fashion Merchandising & Boutique Management course is designed with an eye on the current industrial requirements. Students are encouraged towards applying their own creative skills and techniques to find solutions for the challenges they may face in the current fashion industry. This programme acts as a stepping stone to become the next successful Fashion Entrepreneur.

With the completion of the programme, students will

Attain knowledge in making key decisions
Develop management skills and leadership capabilities
Get an in-depth knowledge in advertising of Fashion products
Learn Trend Analysis & Fashion Forecasting
Become capable of managing a Boutique / Fashion venture

Eligibility & Learning Mode

The minimum eligibility for Fashion Merchandising & Boutique Management programme, is SSLC or Plus 2 or any equivalent qualification from a recognized Educational Board.

Classes for this programme will be conducted online on a regular basis. The advantages of this particular online programme are

Economical :
If you are trying to save money, an online course is the perfect solution. You are only spending money on the things you want to learn rather than paying for classrooms, infrastructure, activities and other miscellaneous charges...
Location :
Your choice of course usually gets restricted with respect to location. With online classes you can avoid staying in hostels and long journey from your home to the study center.
Comfort of your Home :
For this programme, you need not worry about your dress code. You can stay comfortably in your own room and pursue the course.

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About Waves Institute of Fashion Designing

Waves Institute of Fashion Designing, established in 2009, offers couple of courses to support the fashion industry, as well as aspiring and working professionals. We have 2 branches in Kozhikode, Kerala and our head office is situated in the heart of the city, near 4^th gate, Calicut and another at Malaparamba, Calicut with a lushy green campus. We offer Fashion Designing (3 Years B.Voc Degree), Fashion Designing (1 Year Advanced Diploma), Fashion Designing (1 Year Diploma), Costume & Dress Designing (6 Months Certificate), Fashion Merchandising & Boutique Management (2 Months Certificate), Jewellery Designing (1 Year Diploma), Apparel Pattern Making with Computer Aided Design (CAD) (1 Week Certificate), Digitize Illustrations (1 Day Webinar), Opportunities in Fashion and Apparel Industry (1 Day Webinar) courses.

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Students Testimonials

Waves Institute of Fashion Designing

Akshaya N

Beypore, Kozhikode

# Own Designs # Earnings

My confidence and strength during the course in WIFD was the inspiration I got from the teachers who are my role models. I was able to create my own designs after one month of joining the course. That is my most wonderful achievement in WIFD. Even though I’m a student now, I'm earning in my designing work and I'm completely satisfied for the fees I pay

2019-20 batch

Waves Institute of Fashion Designing

Muhsina P T

Chaliyam, Calicut

# Good Institution # Dedicated Teachers

Waves Institute of Fashion Designing is a good institution in Calicut with talented and dedicated teachers. Thank you so much...

2018-19 batch

Waves Institute of Fashion Designing

Anju T

Malappuram

# Experienced Teachers # Great Journey

First of all, I want to thank all my well experienced teachers. It was a great 1 year journey with WIFD, Chavara. Seminar sessions, Mannequin Draping Challenge, Onam Celebrations and all memorable moments, it was awesome. I gained a lot of knowledge from here. I am extremely happy to study here...

2019-20 batch

Waves Institute of Fashion Designing

Asalatha V J

Pattambi, Palakkad

# Dedicated Teaching # Proud

I'm happy to be a part of Waves Institute of Fashion Designing. It was a wonderful experience and their teaching was so dedicated. Thank you so much WIFD. I feel extremely proud to be a part of Waves Institute of Fashion Designing.

2017-18 batch

Waves Institute of Fashion Designing

Anaswara Sunil

Vengara, Malappuram

Anaswara's Voice

# Earning # Motivational

First of all I thank both WIFD and all the teachers there because this was the course I was looking for. I had enquired everything about the course including the subjects and portions in it. The details and benefits about their courses was very well explained to me and hence I joined WIFD. When I joined WIFD, I realised that teaching is not just about lectures, it is how you can make students understand the concepts. Teachers were very motivational, calm and friendly. This course was very useful for me as I could realise the mistakes which I made earlier. After this course, I'm able to earn a lot from my home itself. Thank you so much...

2017-18 batch

Waves Institute of Fashion Designing

Fahima P V

Kuttichira, Calicut

# Excellent Learning Atmosphere

Good Fashion Institution in Kozhikode with good facilities and excellent atmosphere to learn...

2018-19 batch

Waves Institute of Fashion Designing

Mufeeda K

Chaliyam, Calicut

# Joy # Positive Atmosphere

I climbed the steps of the institute with high hopes. Nice positive atmosphere and spent some good days there with the teachers. I was able to acquire a lot of knowledge as I wished. I will always remember those good days with joy.

2017-18 batch

Waves Institute of Fashion Designing

Saranya Ashokan

Kuttikkattoor, Calicut

# Passion # Career

From my very young age Fashion Designing was my passion. I was very excited to know more about Fashion Designing and I searched for the best institute in my hometown. One of my friend suggested, Waves Institute of Fashion Designing and choosing WIFD was the best decision in my life. Now I am working as a Fashion Designer in a Boutique. Thanks WIFD for building my career.

2019-20 batch

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" We dont need fashion to survive, we just desire it so much " ~ Marc Jacobs