Certificate in Fashion Merchandising & Boutique Management - 2 Months

Fashion Merchandising and Boutique Management Course

Fashion Merchandising & Boutique Management is a relatively new course which is offered by very few institutions in India. This unique course is designed for those who are looking forward to start their own business or venture using their ability, to provide innovation to the Fashion world. This curriculum is designed specifically for ambitious students who intend to learn competitively within a short span of time. Students will attain the knowledge to launch their own brands into the emerging markets and to understand the global fashion industry. They also learn to combine their creative ability with principles of management to have a successful career in fashion field.

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Key Facts

2 months

Certificate Course

Online Learning

Affordable Fees

Female only

No Age Limits

SSLC / 10^th

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Syllabus / Subjects

Certification

Why choose Waves Institute?

Students Testimonials

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Syllabus & Course Contents

Subjects in Certificate in Fashion Merchandising & Boutique Management

Merchandising

What is Merchandising
Identifying the Scope of Merchandising
Practical Aspects of Merchandising Communication
Functions of Merchandiser
Merchandising Department Organization Chart

Merchandising Communication
Merchandise Mix Management and Strategies
Lifestyle of a Merchandiser
Classification of Merchandising
Roles of a Merchandiser

Definition, Scope Prospects of Merchandise Calendar
Advantages of Merchandise Calendar
Working & Planning process as per Merchandise Calendar

Visual Merchandiser

Advantages of Visual Merchandising
Signs, Marquees, Outdoor Display
Types of Window Displays

Importance of Lights (Primary, Secondary, Coloured and Filtered)

Mannequins and Dimensional Forms
Floor Plans & Display Types

Skill Development

Interview Attending Techniques

Importance & Steps in Decision Making

Ethics & Social Responsibility of Management

Sampling and Scheduling

Different Types of Samples
Pattern Approvals
Pre-production Follow Up
Reporting

Order break-up
CMP and TNA preparation
Preparation of Tech Pack Interpretation

Stock List Preparation
Advantage & Importance of TNA
Exercise on TNA Planning

Costing

What is an Estimate
Estimation & Aims of Estimation
Costing & Aims of Costing

Difference between Estimating and Costing
Types of Estimates
Elements of Cost / Material Cost / Labour Cost

Different Type of Expenses
Product Costing
Advertisement Cost

Communication

Introduction to Business Communication
Types of Communication

7’C of Communication
Role of Communication

Types of Buyers
Buyer Communication

Fashion Forecasting

What is Fashion Forecasting
Fashion Cycle

Identifying the scope of importance of the Fashion Industry
Interpret the process of Fashion Forecasting

Identifying major Fashion Centres
Types of Designers & Price Market Categories
Recognize current fashion trends

Marketing

Concept of Marketing in Fashion
Types of Fashion Retailers

Identify the components of the Promotional Mix

Fashion Promotion / Fashion Advertising
Essential Promotional Mix Elements

Assignment & Project

Creating a Fashion Promotion Plan

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Assessment & Certification

Students are assessed based on projects, presentations, case research & analysis and final examination. All students will have to appear for the final examination conducted online at the end of the course.

S - Project / Sessional mark
E - Online Examination mark

Name of the Paper	S	E	Total
Merchandising & Visual Merchandising	20	80	100
Sampling & Scheduling	20	80	100
Costing	20	80	100
Communication & Marketing	20	80	100
Fashion Forecasting	20	80	100
Assignment & Project	20	80	100
Grand Total			600

Candidate have to secure a minimum of 40% marks separately for both Sessional and Online Examination to obtain the certificate. On successful completion of the course, candidates will be issued a Certificate by Waves Institute of Fashion Designing.

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Career Oppourtunities

When it comes to a Fashion Brand, people tend to associate it immediately with a Fashion Designer, where as a Fashion Merchandiser plays an intergal part in getting the consumer to purchase products. The key responsibilities of a merchandiser include combining strategical insights and marketing techniques to ensure that the products will gain maximum profit. The roles of a Merchandiser includes identifying the targets and turning them into purchase with the help of Communication, Marketing, Branding and providing the consumers all the required services.

The curriculum of the Fashion Merchandising & Boutique Management course is designed with an eye on the current industrial requirements. Students are encouraged towards applying their own creative skills and techniques to find solutions for the challenges they may face in the current fashion industry. This programme acts as a stepping stone to become the next successful Fashion Entrepreneur.

With the completion of the programme, students will

Attain knowledge in making key decisions
Develop management skills and leadership capabilities
Get an in-depth knowledge in advertising of Fashion products
Learn Trend Analysis & Fashion Forecasting
Become capable of managing a Boutique / Fashion venture

Eligibility & Learning Mode

The minimum eligibility for Fashion Merchandising & Boutique Management programme, is SSLC or Plus 2 or any equivalent qualification from a recognized Educational Board.

Classes for this programme will be conducted online on a regular basis. The advantages of this particular online programme are

Economical :
If you are trying to save money, an online course is the perfect solution. You are only spending money on the things you want to learn rather than paying for classrooms, infrastructure, activities and other miscellaneous charges...
Location :
Your choice of course usually gets restricted with respect to location. With online classes you can avoid staying in hostels and long journey from your home to the study center.
Comfort of your Home :
For this programme, you need not worry about your dress code. You can stay comfortably in your own room and pursue the course.

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About Waves Institute of Fashion Designing

Waves Institute of Fashion Designing, established in 2009, offers couple of courses to support the fashion industry, as well as aspiring and working professionals. We have 2 branches in Kozhikode, Kerala and our head office is situated in the heart of the city, near 4^th gate, Calicut and another at Malaparamba, Calicut with a lushy green campus. We offer Fashion Designing (3 Years B.Voc Degree), Fashion Designing (1 Year Advanced Diploma), Fashion Designing (1 Year Diploma), Costume & Dress Designing (6 Months Certificate), Fashion Merchandising & Boutique Management (2 Months Certificate), Jewellery Designing (1 Year Diploma), Apparel Pattern Making with Computer Aided Design (CAD) (1 Week Certificate), Digitize Illustrations (1 Day Webinar), Opportunities in Fashion and Apparel Industry (1 Day Webinar) courses.

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Students Testimonials

Waves Institute of Fashion Designing

Swetha Vasu

Payannur, Kannur

# Extremely Proud # Designing Career

I feel extremely proud to be a part of Waves Institute of Fashion Designing, as it helped me to improve and develop my designing skills and showed me the path towards the Designing Career. I would like to thank all my Teachers for helping me and guiding me throughout my journey.

2019-20 batch

Waves Institute of Fashion Designing

Husaina Safar

Kottayam

# Heritage # Noble Vision

WIFD's Diploma course in Fashion Designing has its own stand and varied heritage. The course deserves entire differential manners and aspects from the same era. I have completed the course successfully from WIFD. The college management has a noble vision and mission. The faculty are very co-operative and lovable. WIFD's fashion designing course covers almost all areas of designing and it is their peculiarity. I got some good friends too who helped me to build up a beneficial team work. So I humbly express the words from my heart that WIFD is not only a college but also our entire club too.

2020-21 batch

Waves Institute of Fashion Designing

Gracy Ruth R

Kozhikode

# Encouraging # Highly Supportive

The best part about Waves Institute is that the staffs were highly supportive and encouraging.

2020-21 batch

Waves Institute of Fashion Designing

Manjusree K C

Vallikkunnu, Malappuram

# Career # Amazing

I am happy to be a part of WIFD and it also helped me to build my career as well. We were also given chance to present our seminars and mannequin draping session, it really helped me to find my own way. The overall experience has been amazing especially I thank my teachers, they are very supportive and taught us well.

2019-20 batch

Waves Institute of Fashion Designing

Nidha P C

Vattakkinar, Calicut

# Personal Skills # Friendly

One of my best decision was choosing Waves Institute of Fashion Designing for my fashion studies. The well experienced teachers and friendly atmosphere really helped me a lot to improve not only my designing skills but also my personal skills

2017-18 batch

Waves Institute of Fashion Designing

Akshaya N

Beypore, Kozhikode

# Own Designs # Earnings

My confidence and strength during the course in WIFD was the inspiration I got from the teachers who are my role models. I was able to create my own designs after one month of joining the course. That is my most wonderful achievement in WIFD. Even though I’m a student now, I'm earning in my designing work and I'm completely satisfied for the fees I pay

2019-20 batch

Waves Institute of Fashion Designing

Binsiya K K

Narikunni, Calicut

# Dreams # Lifelong Passion

Studying Fashion Designing was my lifelong passion. So I came to the Waves Institute of Fashion Designing, a place where I gained and applied a lot of knowledge. I realized that age or limitations were not a barrier to achieve desires and I learned a lot about fabrics and clothing.

2017-18 batch

Waves Institute of Fashion Designing

Sruthi K

Pantheerankavu, Calicut

# Draping # 100% Placements

Classes at WIFD are not only theoretical. We started learning with theory but then we jump into practical. This is a really good practice for internships and for our professional life too. I really enjoyed the seminar and draping sessions. To begin a career in Fashion Designing, WIFD is one of the best institutions in Calicut and the highlight is 100% placement.

2019-20 batch

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